Video: Gucci Prêt-À-Porter: The Fall-Winter 2019 campaign

For Gucci Prêt-À-Porter, Alessandro Michele was inspired by reportage imagery of a scene established as an industry cliché: designers and their models acting out the seasonal ritual of fittings, catwalk display and magazine shoots, with the attendant backstage frenzy and front row parade.

Source: Gucci, YouTube.